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Frequently Asked Questions

Want to learn more about Shift? See some of our frequently asked questions here

What is Shift?

Shift is an employee engagement platform that helps companies streamline communications, getting their message to every employee, at scale. With just a single screen (i.e. a TV) in your employee-only area, you can deliver meaningful recognition and standardized communications to your front line staff, while also creating a forum for those team members to engage! Our clients have seen consistent improvements in employee retention (as high as 50% increase), increased revenue and efficiency, just to name a few. 

Is Shift a subscription-based offering?

Yes, Shift is a subscription-based service that enables users to digitize and streamline communications via screens across their organization. You can set specific user permissions and customize your account organization to fit your exact needs.

What kind of support does Shift provide?

Shift is committed to providing every client with an exceptional level of support and service. To that end, each of our clients will have a dedicated Customer Success Manager, access to our 24/7 Help Center, and additional resources are available from our support team (support@shiftplatform.tv). During onboarding and throughout our partnership, our teams will ensure clients are thoroughly trained as power-users in the platform so you can maximize the value of Shift!

How do I get set up with Shift?

Shift is designed to be user-friendly with a plug-and-play installation! It only takes 3 easy steps to get started with Shift:some text

  1. SET UP: Mount a TV screen in your high traffic, employee-only areas and plug in our commercial-grade media player (will be delivered to you). It is pre-loaded with your account, so all you have to do is plug it in to the TV (via HDMI) and power, and connect to the internet (a remote is provided that allows you to connect via ethernet or Wi-Fi).
  2. ONBOARDING: Our team walks you through the entire setup process. From creating your account and logins, to building the hierarchy alignment and training- we are with you every step of the way.‍
  3. CREATE & DELIVER COMMUNICATIONS: Use our ready-made templates or design your own via our built-in Canva integration. It only takes a few minutes to create content, schedule and deliver!
Can Shift be integrated with our existing tech stack (i.e. data systems)?

Yes- you can take the Shift platform to the next level by integrating with your current data systems. We offer a number of pre-built integrations with a variety of POS, HR and back office systems including NCR Aloha, Xenial, Brink and Epsilon, to name a few. In addition, Shift offers an API that allows you to provide data from additional sources as well. If you have questions or don’t see your provider listed as a current integration, reach out to us – we are always building new integrations and may have yours available or in the works!

Is Shift customizable to fit our company’s needs?

Absolutely! Shift was built with customization and flexibility in mind. For example, with our custom hierarchy you are able to organize your locations, regions, districts, or other groupings precisely how it makes sense for you! In addition, you are able to set user permissions, require moderation and/or approval for user-generated content to ensure all content meets brand standards and values. For ease of use and consistency, you can also upload your brand kit and fonts so that everything that appears on-screen meets your brand guidelines. Reach out to us to learn more about other customization options in the platform. 

What are the pricing options for Shift?

Pricing options vary depending on the needs and size of your organization. We have a variety of packages available and can be customized to ensure you get the best rates that are aligned to your specific needs. Reach out to a sales representative or schedule a demo for more information.

What browsers are supported by SHIFT?

We recommend using a Chrome browser, but the list of browsers that tthe Shift Manager tool currently supports is:
Safari 13 +
Chrome 76 +
Edge 79 +
Firefox 72 +
Opera 66 +

Browsers not on the above list, or previous versions may not be supported.

Does SHIFT support different user roles with different abilities and access?

Yes, there are different roles that can be assigned based on the needs of your organization.

Admin - Ability to create, edit and approve spotlights, and edit the playlist

Spotlight Designer - Ability to create spotlights and edit spotlights they have created

Content Navigator - Ability to change what is being shown on screen in real time with the content navigator

Are Languages other than English supported?

The content created by users can be displayed in any language supported by Canva or if it is created outside of Shift and uploaded as a spotlight (via PDF, JPEG, PNG, etc), however the Shift Manager's user interface is currently only available in English.

What is a Media Player?

A media player is a small device that is plugged into a screen or monitor via HDMI cable. This is what stores and transmits the content scheduled in the Shift Manager and allows it to be displayed on-screen.

What ports are required to be opened on a customer’s network for SHIFT and SHIFT players?

Customers, especially those with sophisticated IT setups, may need to open up certain ports, URLs, or whitelist the media player's MAC address in order for a device to show Shift content on the screen. You will likely need to confirm with your systems administrator and whitelist the proper URLs and ports.

Can Media Players be managed remotely?

The content on-screen is managed remotely by the Shift Manager (or Shift Platform CMS) by those who have login access. As long as the devices are turned on and connected to internet, they will receive content updates immediately.

Can permissions be set for access to specific players?

The hierarchy your organization determines allows for permission sets by hierarchy level. Designated user roles also allow for different permission sets for those with access to the Shift Manager.

Can SHIFT Players and Services be set to automatic updates

Shift Manager Updates: Shift is constantly making improvements, creating new features, and updating the platform. The Shift Manager will automatically update as these changes happen. Some features will need to be turned on by your Customer Success Manager. Stay tuned for email updates from your account manager to see if you would like to utilize any of these new features!

Media Player Updates: As long as the media players are turned on and connected to internet (either via WiFi or Ethernet), they should be receiving automatic updates.

What file types does SHIFT support?

For static images and videos, the file extensions supported are: PNG, JPEG, PDF, MP4, and MOV with resolution 1920x1080 pixels.

How many screens can be powered from a single player?

While we recommend using one device per screen, devices with multiple HDMI ports or utilizing HDMI splitters or other AV system will allow the same content to be displayed across multiple screens.

What kind of hardware, smart televisions, and displays can I use?

The media players can be used with any display screen or monitor that is compatible with HDMI connection.

Can the ScreenCloud app play content while offline or disconnected from the internet?

If the media player goes offline or disconnects from the internet, the screen will continue to play cached content but will not receive updated content until it is re-connected to internet through Wifi or ethernet.

Can I manage screens by location, department, and create user permissions?

Yes, you will be able to manage screens based on your custom hierarchy or labels (called "Display Rules") that can be assigned to designated groups.  User roles can also be assigned at each hierarchy level and can be limited based on role permissions.

What file formats or media does ScreenCloud support?

For static images and videos, the file extensions supported are: PNG, JPEG, PDF, MP4, and MOV with resolution 1920x1080 pixels. Other media that SHIFT supports includes our interactive employee engagement campaigns, Apps (such as Weather, Countdown, Trivia, etc), Data integrations and contests, iFrames, YouTube videos and more.

How can I learn how to set up SHIFT and use features?

Shift is designed to be plug-and-play with a quick and easy setup process. When you get started, Shift’s dedicated Customer Success and Onboarding teams guide you through every step from account creation and hierarchy setup to training your team. Additionally, users can access resources, video tutorials, and feature guides directly via the Shift Help Center

What apps does SHIFT support and integrate with?

Shift offers direct integration with Canva for easy content creation. Shift also integrates with operational and business systems such as Point of Sale (POS), Learning Management Systems (LMS), and Back Office systems to pull data and streamline internal communications. There are also a number of apps, such as Weather, Countdown/Countup, Trivia and iFrame options that are supported by Shift.

How are my payment details stored?

Payment details and financial account information (such as credit cards or bank details) provided for subscription billing are securely processed and stored in compliance with standard industry privacy and data protection standards. Credit card or bank transfer payments are processed through QuickBooks, a secure billing portal.

What hardware or devices can I use with SHIFT?

Shift provides commercial-grade digital media player hardware with subscription plans to ensure seamless plug-and-play playback on standard LED or LCD screens and monitors via HDMI.

Can I track engagement?

Yes. Shift provides built-in data insights and analytics tools. You can measure and visualize content performance, monitor device health, and track employee interaction driven by QR-code engagement solutions (such as survey responses, feedback, or employee shoutouts).

What does SHIFT allow me to show on my monitors?

Shift supports a wide variety of engaging visual formats including static graphics, custom documents, and video. Popular content types include:

  • Employee Recognition & Milestones: Spotlights, birthdays, work anniversaries, and employee bios.
  • Operational Updates: Real-time leaderboards, daily huddle notes, productivity boards, and workflow updates.
  • Communications & Training: Procedure updates, training videos, HR policy announcements, emergency/safety alerts, etc.
  • Interactive Content: QR code-enabled employee shoutouts, interactive polls, staff surveys and more!

For static images and videos, the file extensions supported are: PNG, JPEG, PDF, MP4, and MOV with resolution 1920x1080 pixels.

What are the requirements for using SHIFT?

To use Shift, you need:

  1. Screens/monitors with standard HDMI input
  2. A commercial-grade Shift media player device connected to your screen.
  3. An active Wi-Fi or Ethernet internet connection for the media player to receive real-time content updates.
  4. An active Shift software license subscription and account login to access the Shift Manager (content management system).
Do I need any special skills to use SHIFT or install the media player?

No! Shift is specifically engineered to be intuitive and user-friendly for non-technical team members. Setting up the hardware requires simple plug-and-play installation (connecting power and HDMI to your screen and media player). Managing content is easy using Shift's smart templates, drag-and-drop tools, Canva integration, and intuitive scheduling options.

How many monitors does SHIFT support per account?

Shift is built to scale flexibly for organizations of any size, supporting anywhere from a single screen in a local facility to thousands of screens deployed across multiple regional or nationwide locations. Account hierarchy features allow you to centralize control and assign custom user permissions per region, district, or individual screen.

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Explore the Shift Digital Display Platform

Purpose-built to help you elevate engagement and connection with every employee at scale. Shift’s digital display technology is designed to make internal communication easy and streamlined, while also delivering superior business results.

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